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Growth Marketing

Growth Marketing

eCommerce Product Management

eCommerce Product Management

Launch, grow, & optimize brands
Launch, grow, & optimize brands
Launch, grow, & optimize brands

Technical product management in MarTech, eCommerce, and SaaS.

Technical product management in MarTech, eCommerce, and SaaS.

Technical product management in MarTech, eCommerce, and SaaS.

Tools which I use on a daily basis.

Tools which I use on a daily basis.

Tools which I use on a daily basis.

  • Fireflies AI

    AI Notetaker for Meetings

  • Relume

    Access the world’s largest library of Figma

  • Figma

    Design tool for creating and collaborating

  • Webflow

    Take control of HTML, CSS, and JavaScript in a visual canvas.

  • Framer

    Framer is where teams design and publish stunning sites.

  • Hotjar

    Behaviour analytical tool to track users

  • Notion

    Wiki, docs and projects management system

  • Spline

    Place to design and collaborate in 3D

  • Fireflies AI

    AI Notetaker for Meetings

  • Relume

    Access the world’s largest library of Figma

  • Figma

    Design tool for creating and collaborating

  • Webflow

    Take control of HTML, CSS, and JavaScript in a visual canvas.

  • Framer

    Framer is where teams design and publish stunning sites.

  • Hotjar

    Behaviour analytical tool to track users

  • Notion

    Wiki, docs and projects management system

  • Spline

    Place to design and collaborate in 3D

Explore My Projects

Explore My Projects

Valvoline Global

Guided the historied brand to launch their DTC storefront. Continuously optimize UX and marketing strategy.

Manage Web Development Team

Implement and Own Marketing Tech Stack

Refine and Optimize User Journeys

Execute Lifecycle Marketing Strategy

Valvoline Global

Guided the historied brand to launch their DTC storefront. Continuously optimize UX and marketing strategy.

Manage Web Development Team

Implement and Own Marketing Tech Stack

Refine and Optimize User Journeys

Execute Lifecycle Marketing Strategy

Valvoline Global

Guided the historied brand to launch their DTC storefront. Continuously optimize UX and marketing strategy.

Manage Web Development Team

Implement and Own Marketing Tech Stack

Refine and Optimize User Journeys

Execute Lifecycle Marketing Strategy

Valvoline Global

Guided the historied brand to launch their DTC storefront. Continuously optimize UX and marketing strategy.

Manage Web Development Team

Implement and Own Marketing Tech Stack

Refine and Optimize User Journeys

Execute Lifecycle Marketing Strategy

adoorn

Assist with GTM strategy, bringing their business to scale.

Conversion Rate Optimization

Email Marketing Strategy

Buy Flow Strategy

Analyze, Segment, & Optimize Data

adoorn

Assist with GTM strategy, bringing their business to scale.

Conversion Rate Optimization

Email Marketing Strategy

Buy Flow Strategy

Analyze, Segment, & Optimize Data

adoorn

Assist with GTM strategy, bringing their business to scale.

Conversion Rate Optimization

Email Marketing Strategy

Buy Flow Strategy

Analyze, Segment, & Optimize Data

adoorn

Assisted with GTM strategy, bringing their business to scale.

Conversion Rate Optimization

Email Marketing Strategy

Buy Flow Strategy

Analyze, Segment, & Optimize Data

Visven

Re-imagined brand identity to prepare for public release. Complete redesign of UI/UX of native iOS app.

Logo Design

UI/UX App Design

User Journey Strategy

View Prototype

Visven

Re-imagined brand identity to prepare for public release. Complete redesign of UI/UX of native iOS app.

Logo Design

UI/UX App Design

User Journey Strategy

View Prototype

Visven

Re-imagined brand identity to prepare for public release. Complete redesign of UI/UX of native iOS app.

Logo Design

UI/UX App Design

User Journey Strategy

View Prototype

Visven

Re-imagined brand identity to prepare for public release. Complete redesign of UI/UX of native iOS app.

Logo Design

UI/UX App Design

User Journey Strategy

View Prototype

Let's talk.

Let's talk.

Tell me what you're searching for.

Areas of Expertise

Project Management

Speak developer? No? Not a problem. I work cross-functionally with clients’ management, technical, and marketing teams to turn ideas into tangible assets.

Design

I create everything from email content and advertising graphics to UI/UX.

Page flow, UI/UX, email content, advertising graphics, and everywhere in between.

Analytics

I dive into the data to create a baseline, benchmark, and judge performance.

Objectively focus on data to create a baseline, benchmark, and judge performance.

Optimize & Improve

Continuous conversion rate optimization through AB testing.

Quantifiable Results

73 %

Increase in recovered revenue from abandoned shoppers

Increase in recovered revenue from abandoned shoppers

Derrick Zimmerman

Marketing Manager, ProClip USA

60 %

Increase in on-site order rates

Increase in on-site order rates

Jordan Donovan

Jordan Donovan

Jordan Donovan

Senior Brand Manager, VGO

Senior Brand Manager, VGO

Senior Brand Manager, VGO

7.2x

Daily increase in recovered revenue lost in funnel

Daily increase in recovered revenue lost in funnel

Jordan Donovan

Senior Brand Manager, VGO

Essential in our GTM strategy and our record-breaking launch on GMA Deals & Steals.

Mike Vig

CEO, adoorn